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Chelsey Cawthorn

Resumen biográfico How you can Sell Books to Independent Bookstores page1-93px-UNREST_IN_SOUTH_ASIA-_RECENT_Several experts in the book publishing business, which includes John Kremer, Dan Poynter, and countless others, subscribe to the belief that bookstores are the worst place to sell your own book. They have some legitimate causes of making that statement, including: The shelf life of a traditionally released book is about three months in a bookstore. Your audience may not include those who go to bookstores. Your book will never stand out among countless other publications on the bookstore shelves. You can make more income selling your book yourself with author events. These points are valid. But that doesn't mean an author shouldn't devote time to building solid relationships with bookstores regardless, plus good relationships, especially with your regional and independent bookstores, can result in significant sales and publicity. Most people who also love books and read lots of books still visit bookstores. I've seen Jack Canfield state that just one in seven people visit bookstores. But if you do the math, one particular in seven Americans is a heck of a lot-about 45 million people. That's one big potential audience. Yes, people might see your publication in other places, including gift shops, craft shows, and the Internet, when 45 million people are visiting bookstores, I think there's a good chance you'll sell some books there Authors should try to work with chain/big box plus independent bookstores, but most authors, whether or not traditionally or independently published, will find independent bookstores more receptive in order to working with them. Big box stores tend to have a lot of red tape and corporate policies that make them unfriendly in order to self-published and local authors. Even if the local branch of a big chain store wants to work with an author, it is often helpless to do so because of corporate guidelines that govern return policies or refuse to carry self-published books. Additionally , chain stores tend to have larger employees and greater turnover that make it more difficult for authors to build relationships with store employees. And yes, your own books stand a good chance of being buried on the shelves in a big box chain store. Independent bookstores, by comparison, can be a delight to work with. Folks who work in independent bookstores love books. They are big readers, and if you develop a relationship with those people, they will remember you and your book and suggest it to people. If you build a romantic relationship with an independent bookstore's employees, they will reciprocate by acting as intermediary in building a relationship between you and your reader. Here are just a few of the benefits authors I understand have received from working with independent bookstores: Independent bookstores advertise in local newspapers, on local television, and other outlets to get customers into their stores. When was the last period you saw an advertisement in the news or in the newspaper for Amazon or Barnes & Noble? While many people go online to buy books, right now there remains a huge population of seniors who are avid readers and have considerable time on their hands to read, but they have got resisted being online. They are very likely to find out about your book through TELEVISION and newspapers, so bookstores that will advertise your book signings plus books will reach this market as well as local readers in general. Senior citizens are also more likely to shop in brick-and-mortar local bookstores. Local independent bookstore workers know you so they are more likely to sponsor a book signing for you. And because you reside nearby, if they have a cancellation simply by another author for an event, they may even call you up to come and participate. When customers request suggestions, employees at the bookstore there is a relationship with are more likely to have study your book and recommend this to customers. The money from sales at independent bookstores stays within the community-you're not sending that money off to another state. It provides work opportunities within your community and supports the bookstore's local staff. It creates money into the community and to the people who are likely to buy your books. my website: used bookstore in kathmandu